A great product almost sells itself when people hear about...
Read More
Blog
How to write and produce a world-class VSL
Just watch the Apple launch event that just ended. I...
Read MoreMy 6th recession: predictions for 2022+ for direct response marketing business and copywriting
This will be my 6th recession since I’ve been inthe...
Read MoreNew Offer Success: 9 Keys To Creating A New Offer That Is A Big Winner
Here are key questions that will dramatically increase your odds...
Read MoreHeadline Copywriting Tip
This headline copywriting tip almost always increases response. Usually by...
Read MoreWhy THINKING is MORE IMPORTANT than COPYWRITING
Many people are SHOCKED when point this out … Great...
Read MoreHow To Find A Great “Big Idea” For Your Direct Response Sales Letter or Video
Everyone knows you need a powerful “Big Idea” for your sales...
Read More5 previous recessions … what I learned and how you can profit from it
This will be my 6th recession since I’ve been in...
Read MoreThe Gain/Escape Copywriting Tip
All copywriting includes the benefits to be gained… But the...
Read MoreMike Pavlish’s Empath Copywriting Secret
The Empath Copywriting Technique that generated $700 Million in supplement...
Read MoreThe Mike Pavlish Curiosity Principle
Curiosity, used properly, can dramatically increase the conversion rate, sales...
Read MoreMIke Pavlish’s Power Of Unspoken Desires
To write a sales letter that is a big winner...
Read More